9A: Testing the Hypothesis, Part II
Through out the interview process the second time around, I
found that people aren’t excited to be on their phones for social media when
they can be social in person. I think
everyone has that feeling (or hope so), but because of how easy it is to start
going between social medias while people around that it seems that phones are
greater than human interactions sometimes.
This is my solution.
Who: There are
certain social media users that fall outside of the boundary, though they share
a lot with those in the boundary. The
biggest group is those that don’t download the apps on their phones, but rather
just go on their computers or through Safari.
During the interviews, I found that a lot of people actually
prefer to not have social medias on their phone due to the distractions and
notifications (the red dots with numbers that appear on apps). I think a tweak I could make is to not make
the app send notifications, if that would be something that people would rather
have. From the sounds of my interviews,
this is actually a big motivating factor.
What: Yeah, all
the apps already exist on the phone, which people were not shy to already tell
me. The need is different because from
other social media apps because it gets rid of all those annoying
notifications, eliminates wasted time switching between them, and creates a
place for people to quickly go through their social medias so they’re not
“wasting time” on their phones when they could be making real connections in
person.
Why: The
underlying cause of the outsiders’ need is different because a lot of the
people don’t have all their social media apps on their phone because they don’t
want to get the notifications and don’t want to waste their time on their
phones when they can be making real life connections.
Summary: In my
findings, the people that were out of my initial opportunity were the people
that were not going on social media through the apps on their phones. I tweaked my idea now to not only an app, but
also a website that would make it so that people wouldn’t get lost changing
through their social medias any where.
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Inside boundary
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Outside boundary
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Who
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Social media users through apps on their phones
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Social media users who avoid social media apps on their
phones
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What
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Need is for people who want to not waste time on social
media and those that hate getting too many unimportant notifications from
social media apps
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Need is not for people who want to waste their time on
social media
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Why
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There are too many social medias and not enough space for
all of them on phones
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Helps people stay off their phones when people are around
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Hey Jeremiah, I did not think about some of the ideas related to time wasting and distractions that worry people when it comes to using social media. I personally related to that because sometimes I too feel like I fit in that category of falling victim to my social media. I will say though, I feel like I get distracted by my social media mostly because of sports and politics information, both of which are important to me and easily accessible through social media. I like your table but I think there could be a couple more factors in terms of social media users that could change who fits inside and outside your boundaries. Overall I see how your idea could help limit/curb heavy social media use.
ReplyDeleteJeremiah, I must say I think you did a great job further investigating your hypothesis with this exercise because you flushed out the underlying causes why a lot of people dislike wasting time on social media and the causes of their time wasting. I relate to the people who disable notifications due to the constant annoyance of mass notifications from social media apps. Your idea to consolidate social media applications to conserve data storage is extremely marketable and very appealing to potential consumers. I learned a lot from your post about peoples social media pet peeves, and can't wait to see what you do with this idea going forward!
ReplyDeleteJeremiah, really good insight. I think you're on the right track. With their current apps, people can turn of their notifications. Why would they invest money and time into your product/service if they can have that already. What makes you different. Awesome job. I can't wait to see what you have in stored.
ReplyDelete